Stand On the Shoulders Of Giants and Promote Your Local Business With Houston Social Media Optimization, Be Seen, Get Branded and Let Your Friends and Family Promote You – the Right Way!
Houston Small Businesses know that quickly creating market awareness can single-handedly determine a businesses fate, because any strong plan will be crippled without a steady stream of paying customers. Then why do small businesses often ignore the social media aspect of marketing?
With potential customers spending increasingly more time on websites like Facebook, Twitter, YouTube and LinkedIn -Click Lead marketing can strategically implement a full Social Media Optimization plan.
Houston Social Media Optimization – The Ultimate Outbound Marketing Plan
While you will always have the people who stick to the traditional methods of reading newspapers, more and more people everyday look online for new opportunities and information about products and services. Social media websites are like the modern day bars where everyone can hang out, share experiences, and even point something interesting out. It gives you the chance to collect valuable information, share your information, promotions and offers as well as keep an eye on your competition.
Show Everyone Your Good Side with Houston Social Media Optimization
How often do you get to shine in front of your entire customer base? Social media does a great job of allowing you to present your company’s tone and attitude so that customers know just what they’re getting into, and so you can make a personable connection from the very first point of marketing contact. Instant messaging, direct contact, customer reviews and testimonials, project updates and successes…the list is endless. Just make sure you don’t post anything sensitive or secret that your competitors could use against you.
Houston Social Media Optimization Is Important
If you’re one of the few small businesses that are not yet plugged into social media, you may be wondering what all the fuss is about. Do you really need to use it, or can you just get by with an optimized website and an e-newsletter?
Here are four reasons why we at Click Lead Marketing feel that Houston Social Media Optimization is important for small businesses.
- Your customers are already using it. According to recent industry reports, “Americans spend nearly a quarter of their online time on social networks and blogs.” This means that your target market is already using social media. If you want to reach clients and prospects, you need to be where they are – by using social media you’ll increase the odds that your marketing message will get through to a significant number of them.
- It will give you a competitive advantage. Even though you may not be using social media (YET!), your competitors probably are. If that’s the case, you’ll want to add it to your marketing strategy as soon as possible or risk falling behind. And if your competitors haven’t yet ventured into social media, rejoice – you can get a leg up on them by taking advantage of this marketing channel before they do.
- It will help you connect with your clients and prospects. Most marketing channels are one-way – a business sends out its marketing message and consumers receive it. With social media you can have a conversation. Social media helps to create a community of fans and followers that see you as more than just a business entity. They’ll view you as someone they trust, and consumers buy from those they trust. Your customers will refer you online by liking and sharing – a message that goes out to all their friends.
- Lets your target customers see you everywhere, online, social, organic Google, Google local, LinkedIn, Facebook – the more you are seen, the more you are remembered.
Social media isn’t just for children messing around online – it’s a valuable marketing tool for small businesses. It’s here to stay so take the leap and reap the many rewards offered by Houston Social Media Optimization.